How to create TikTok campaigns for e-commerce
By launching a TikTok campaign, your e-commerce reach becomes worldwide. Generate high levels of engagement through creatives ads and precise targeting.
How to leverage marketing analytics and maximize your ROAS
Leverage marketing analytics and find market insights to maximize your ROAS. Gain a 360 perspective on your data!
Everything you need to know about Conversions API
Data privacy is trending topic. There are more and more rumors about the end of cookies, third-party data blocking and browser tracking.
How cookie-less tracking can affect your digital marketing campaigns
Do you know why cookies are going to be a trending topic during this year? Have you heard about the future of third-party cookies?
What is Ad Fatigue and how to avoid it in your digital campaigns
Do you know what Ad Fatigue is? With our tips and without losing sight of the audience to get the highest possible ROI from your campaigns.
5 tips to optimize your App campaigns
By adopting procedures to optimize your campaigns you take control and get the most of your Paid Media strategies.
9 mistakes in your product feed that reduce the effectiveness of your ads
Once the product catalog has been created and before launching the campaign, check that there are no mistakes that may hinder the effectiveness of the ads.
Social Media Ad Specs Guide 2021
Here is our guide to all possible ad measurement formats for Social Media 2021.
iOS14 in Digital Marketing Strategies
The new privacy policies of Apple's iOS14 operating system directly affect companies' digital marketing strategies.
Third party cookies: Trending topic in 2021
We tell you more about the two rules of cookie blocking by Chrome in 2022 are: sending cookies to third parties and doing so via Google Chrome.
How does an app campaign look like?
Find out how your brand can optimize the user activity in the app to boost your app campaign performance.
Why you should include the conversion pixel in your marketing strategy
Find out the importance of the conversion pixel in your marketing strategy, the most usual mistakes when installing it and platforms where you can use it.
4 benefits of User-Generated Content
Increase conversion rates and reach social networks without lifting a finger. Check out the benefits of user-generated content.