After working for major media agencies and consultancies, he joins Adsmurai as New Business Strategist, to lead the growth of the Madrid office.
Madrid, May 2022 //
Adsmurai, a technology company specialising in automation and optimisation of Paid Media campaigns, announces the incorporation of Eduardo Vázquez in the role of New Business Strategy as part of its growth and consolidation strategy in Madrid.
Eduardo has more than 20 years of experience working in some of the largest media agencies in the country, such as Carat or Arena, in the areas of research, data, strategy, innovation, digital or client services. He also has an important career as a consultant and expert in digital marketing, working for major consultancies such as KPMG and Deloitte Digital, the latter company where he founded and developed the Digital Studio. Throughout his career, Eduardo has worked for clients such as Grupo Santander, Schweppes, Naturgy, NH Hoteles, BMW and Samsung, among others. He also has extensive experience as a trainer, mentor and speaker in the digital and business fields.
"The incorporation of Eduardo to the Adsmurai team is a strategic move that fits with the vision of growth and expansion of the company both nationally and internationally. In line with the most recent incorporations of Julio Vila as Global Services Director and Alba Roig as Chief Client Officer, we consider it key to have a profile with the necessary experience to consolidate and boost the business that has already grown exponentially in recent years", says Marc Elena, CEO of Adsmurai.
Adsmurai's Madrid office manages more than 30 clients in the retail, CPG, education, travel, entertainment, gaming, real estate, finance and mobility sectors, among others, with a team that has doubled its volume in the last two years with profiles focused on service, product and sales. The headquarters, which opened its doors in 2018, has moved to a new office on Calle Génova, close to its strategic partners and with the capacity to absorb the increase in staff that has been planned for this year, which would represent a 120% growth over that of 2021.
Adsmurai, a technology company specialising in automation and optimisation of Paid Media campaigns, takes the digital growth of brands one step further, relying on the best talent in service, creativity and innovative solutions.
With the vision of generating a positive impact on people through better advertising, it offers the best service and the most innovative technology to plan, launch, measure and scale digital marketing strategies automatically across all platforms.
Headquartered in Barcelona and with four offices worldwide, Adsmurai has managed to bring together more than 200 digital experts, creatives and developers since 2014. As one of the only companies worldwide with official partnerships with Facebook, Instagram, Google Premium, Pinterest and TikTok (in addition to its collaboration with WeChat, VK and Twitter) it is positioned as a leading force in the digital market.
In 2022, the company acquired the communications agency Zinkdo, expanding and diversifying its suite of services, which now also includes content strategy, community management and online reputation services.