In a landscape where laws and technology are converging, it is essential to understand the global implications of these changes. From updates to the AEPD's cookie policies affecting Spanish websites to the entry into force of the Digital Markets Act (DMA) in Europe, we are at a crucial moment of adaptation.
In this ebook you will explore how these regulatory transformations impact not only the European Economic Area, but also how global companies, such as Google, address privacy in their advertising services and data analytics platforms.
Strategic timeline for Digital Privacy by 2024
Third-Party Cookies removed from 1% of Google Chrome traffic
Entry into force of the new AEPD's cookies guide
Depreciation of functionalities in UA360
Mandatory implementation of Consent Mode V2
UA360 functionality continues to be depreciated
Sunset UA360