Adsmurai recognized as TikTok Shop Marketing Partner

Barcelona, February 26, 2026 — Adsmurai has been recognized as a TikTok Shop Marketing Partner, strengthening its positioning within the social commerce ecosystem and reinforcing its role as a strategic player in the evolution of digital commerce.

This distinction, which includes the categories TikTok Shop Creator Agency Partner and TikTok Shop Affiliate Partner, comes at a time of strong expansion for TikTok Shop. The integration of content, discovery, and purchase within a single experience is redefining how brands connect with audiences and turn that connection into business results.

A step aligned with market evolution

Social commerce is no longer just a trend — it is becoming a structural driver within digital strategies. Brands are seeking environments where conversion is more natural, measurable, and directly connected to demand generation.

In this context, Adsmurai’s recognition as a TikTok Shop Marketing Partner reinforces its ability to support brands and agencies in this transition, integrating strategy, content, and data within a broader vision of convergence between social commerce, performance, and retail media — designed to scale across multiple markets.

“TikTok Shop represents a natural evolution of digital commerce toward more integrated models, where content and conversion coexist in real time. Becoming a Marketing Partner at this moment reinforces our commitment to leading this transformation through a structured, scalable approach focused on business impact” says Ismael Blázquez, VP Platform Partnerships at Adsmurai.

 

A consolidated relationship with TikTok

This announcement is part of an already well-established relationship between Adsmurai and TikTok across multiple strategic areas. In 2025, the company received the TikTok Ads Award in the Greatest Impact category alongside Desigual, highlighting its ability to generate real business impact through creativity and strategy.

Adsmurai was also recognized as one of the first certified partners in Media Mix Modeling by TikTok, strengthening its positioning in advanced measurement and data-driven optimization within the platform’s ecosystem.

Now, becoming a TikTok Shop Partner further expands this relationship into the social commerce space, integrating creativity, measurement, and conversion into a single strategic approach.

A moment of strategic momentum

This move comes during a period of significant momentum for the company. Recent recognition in the Deloitte Technology Fast 50 and accreditation as a Microsoft Advertising Elite Partner have strengthened its position within the international technology ecosystem. In addition, the reinforcement of its executive structure — including the appointment of Pablo Sabá as Chief Growth Officer — further aligns commercial strategy, product development, and global growth.

With this step, Adsmurai reinforces its ability to integrate ecosystems, structure operations, and support brands in a global market where efficiency and applied intelligence make the difference.

For more information, interviews, or additional statements, please contact:

Paula Moreno - paula.moreno@adsmurai.com