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SOLUTIONS FOR STRATEGY

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SOLUTIONS FOR PLANNING

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SOLUTIONS FOR CREATIVITY

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SOLUTIONS FOR ACTIVATION

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SOLUTIONS FOR DATA

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SOLUTIONS FOR AI VISIBILITY

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Adsmurai Planning

Plan media investment with clarity, control and business impact.

Build, manage and monitor media plans in real time from one connected workspace, helping teams align budgets, channels and campaign objectives with greater visibility and control.

Talk to our team
Adsmurai Planning media planning interface

Trusted by brands using technology, data and smarter tracking to grow.

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Investment control

Control every media plan from one connected workspace.

Create media plans, connect campaigns and monitor performance across channels from a single panel, helping teams make faster decisions with greater visibility over investment and execution.

Adsmurai Planning centralised media plan control

Smarter workflows

Automate planning workflows and reduce manual work.

Minimise repetitive tasks with an intuitive planning environment that helps teams configure campaigns, automate key processes and keep a clear overview of plan status at every stage.

Adsmurai Planning automation and campaign configuration

Proactive governance

Detect anomalies before they become costly problems.

Planning automatically identifies irregularities in campaign performance and alerts your team in time to act, helping prevent unnecessary costs and maintain control over media investment.

Adsmurai Planning smart alerts and anomaly detection

Real-time visibility

Track KPIs in real time and keep budgets on course.

Monitor key metrics as plans evolve, detect budget deviations and adjust investment proactively so every euro is aligned with campaign goals and business priorities.

Adsmurai Planning real-time KPIs and budget control

Key features

Plan, monitor and optimise media investment from one place.

Adsmurai Planning helps teams connect budgets, campaigns and performance signals into a more efficient planning workflow.

Efficiency in planning

Optimise resources, reduce manual work and structure media planning around clearer priorities and campaign goals.

Centralised management

Bring channels, campaigns, budgets and plan status into one workspace to improve visibility and decision-making.

Real-time collaboration

Synchronise teams around the same plan, share visibility and reduce silos between strategy, execution and optimisation.

Flexibility and scalability

Adjust media plans as markets, budgets and campaign priorities evolve, while keeping investment aligned with business goals.

Connected ecosystem

Built to connect with the tools powering modern marketing.

AMP connects media, commerce, analytics, CRM, data and AI environments into one operational layer, helping teams work with cleaner signals, faster execution and better control.

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BigQuery Google Analytics Tag Manager Merchant Center Salesforce SAP HCL Marketing ChatGPT BigQuery Google Analytics Tag Manager Merchant Center Salesforce SAP HCL Marketing ChatGPT
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FAQs

Any doubts? We solve them for you.

Everything you need to know about managing budgets, KPIs and media plans with Adsmurai Planning.

Can I control the spend of my campaigns?

Yes. With Planning, you can manage your media strategy by defining budgets according to dates, channels or objectives, all from one centralised dashboard.

Automatic planning also helps you stay in control by sending email alerts when your budget is not aligned with the plan. This allows your team to adjust campaigns quickly, reduce manual errors and avoid unnecessary spend deviations.

Can I monitor several KPIs?

Yes. Planning allows you to monitor not only investment, but also any relevant KPI defined in your media plan.

This creates a centralised view of campaign performance, making it easier to compare planned estimates with actual results, optimise budgets and adjust campaigns based on real-time business signals.

Plan smarter. Move faster.

Ready to bring more clarity and control to your media planning?

Connect budgets, channels and campaign goals in one workspace to monitor investment, detect deviations and make better decisions in real time.

Talk to our team