Articles

Grabbing short-video chance in China

Grabbing short-video chance in China

Living in a fast-paced society, people are consuming more video contents to get entertainment, knowledge and information without much effort. 

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Tik Tok: Top Speed

Tik Tok: Top Speed

More than a long distance race, the Tik Tok trajectory can be understood as a sprint. A constant viralization according to current expansion times.

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How about selling 15000 units of lipsticks in 5 minutes?

How about selling 15000 units of lipsticks in 5 minutes?

That's the magic of Live Streaming in China. It has been an effective sales & marketing tool initiated by local Chinese brands and nowadays adopted by more international big players. Why has it..

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Inbound Marketing + Instagram Ads

Inbound Marketing + Instagram Ads

In the following article we highlight the main advantages of combining Inbound Marketing strategies with Instagram Ads.

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Let's land together in China!

Let's land together in China!

Today we launch our new section about Chinese market. In this blogpost we will offer you an introduction to Chinese social media ecosystem. Our blog will be updated frequently to discuss interesting..

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