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TikTok

TikTok Metrics 101: A Beginner's Guide

Tik Tok is a social networking platform that allows users to create and share short videos ranging from 15 seconds to one minute in length. Tik Tok's...

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TikTok Shopping Ads: What they are and how they work

TikTok Shopping is proof that social networks are no longer just for socializing, but have also become tools capable of increasing sales.

Recently,...

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TikTok Story Selection: The new interactive format

TikTok has introduced a series of new solutions that enable advertisers to better partner with creators and make their ads more engaging. They offer...

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What are TikTok Spark Ads and how to use them?

TikTok has become one of the top platforms to boost your brand, thanks to the creative content of its ads.

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+10 Best practices for your creatives in Tik Tok

One of the core components of performance marketing is creativity. In fact, a well-worked creative strategy can make your ads reach their full...

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How to grow your business with TikTok

TikTok has one goal: to connect community, entertainment and shopping. In fact, as we see with its recent updates, shopping is becoming more and more...

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6 Best practices for your ads on TikTok

More than 3 billion downloads worldwide, 89 minutes per user per day on average, 546 billion monthly video views or 22,600 TikToks created every...

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How to install TikTok Pixel in 3 steps

To launch campaigns and increase your e-commerce sales, it is essential to have the conversion pixel installed on every page of your website. Let's...

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TikTok Ads: 3 tips to optimize your campaigns

Monitoring the performance of your TikTok campaigns is one of the most important steps to take to ensure your ads achieve their goals. Monitoring...

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How to create TikTok campaigns for e-commerce

TikTok is one of the world’s most downloaded apps in the last few years. More than a long distance race, the TikTok trajectory can be understood as a

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