Skip to the main content.

Blog

Get weekly insights on AI, paid media, and the strategies shaping the future of performance.

TikTok Pulse

clock 4 min read

TikTok Pulse: Precise targeting and increased engagement for your ads

TikTok Pulse is a powerful platform advertising tool that allows brands to amplify and position their ads alongside the highest performing and most popular videos. In this article, we'll explore in depth what TikTok Pulse is, how it works, its...

tiktok in-feed ads

clock 6 min read

Maximise your reach with In-Feed Ads on TikTok

TikTok has become one of the most popular social media platforms with over one billion monthly active users. Its short, viral video format offers...

clock 4 min read

Connect with your audience on TikTok for special occasions.

Special occasions are unique opportunities for brands and content creators on TikTok. From holidays like Christmas and Halloween to cultural events...

TikTok UGC

clock 5 min read

The impact of user-generated content (UGC) on TikTok

With millions of daily active users, TikTok has become a space where people can create, share and discover a wide variety of content. User-generated...

tiktok creative center

clock 4 min read

Exploring the impact of TikTok Creative Center

TikTok has transformed the way people create, share and consume content. With its unique focus on short videos and a wide range of creative tools,...

audience targeting tiktok ads

clock 5 min read

Best practices for audience targeting in TikTok Ads

TikTok has become a powerful platform that captivates audiences with its unique combination of creativity and engagement. As businesses increasingly...

tiktok events api

clock 3 min read

How to configure TikTok Events API with Google Tag Manager

Staying ahead with innovative tools and strategies is crucial for businesses seeking success on platforms like TikTok. One such powerful tool offered...

tiktok music

clock 4 min read

TikTok Music: The new musical dimension

TikTok in recent years has become a global phenomenon with a profound impact on music and the way we consume the platform. With its unique approach...

branded mission tiktok

clock 4 min read

Discover Branded Mission in TikTok and its impact on your marketing strategy

Every day, people come to TikTok for inspiration and to discover new ideas, products and places. The creators keep up with the latest trends and...

tiktok rebajas

clock 7 min read

Best practices sales campaign in TikTok

In the world of digital marketing, TikTok has become a key platform for brands looking to generate interest. With the platform's rapid growth and...

 
 

Subscribe to the newsletter

Enjoy every month the latest news in the sector