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Campaign Governance - How to establish order, control, and scalability in a fragmented advertising environment

[Ebook] Campaign Governance - How to establish order, control, and scalability in a fragmented advertising environment

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Optimise your visibility in the generative AI environment with Brand Tracker GPT

At Adsmurai, we are committed to delivering innovative solutions that strengthen the impact of brands in an ever-evolving digital ecosystem. With the introduction of Brand Tracker GPT, we take another step towards integrating advanced artificial intelligence into our marketing strategies, providing brands with tools to monitor, analyse and improve their presence in the generative AI environment.

 

How does Brand Tracker GPT work?

Brand Tracker GPT operates through a system of strategic prompts, designed according to the interests and needs of each brand. On a daily basis, the tool launches these prompts to ChatGPT to evaluate how the brand appears in the responses.

  • Continuous tracking: Monitors and records the average position of the brand in the responses over the last 7 days.

  • Positioning indicator: The lower the average position, the better the brand's positioning in the AI environment.

  • Adaptive personalisation: Adjust prompts and query language to align with brand-specific audiences.

This approach allows brands to obtain a clear and detailed analysis of their visibility in a digital environment increasingly dominated by AI.

 

Real-time monitoring for optimal visibility

Brand Tracker GPT not only analyses your brand presence, but also offers dynamic and up-to-date data:

  • Daily update frequency: We provide accurate reports that reflect the most recent changes in generative responses.

  • Analysis by language: We tailor tracking to your specific language and market, ensuring insights aligned with your strategic objectives.

  • Key indicators: Evaluate your brand's performance with clear metrics, such as average position and relevance in AI responses.


 

Transform insights into strategic actions

It's not just about monitoring; Brand Tracker GPT also provides tools to improve your brand's visibility on AI:

  • Quality content: Enhance the perception of your brand with relevant and well-structured information.

  • Optimised SEO: Improve organic positioning by applying best practices in keywords and formats.

  • Digital engagement: Reinforce your authority through strategic mentions and trusted backlinks.

  • Continuous updating: Keep your content current to respond to trends and ensure your relevance in generative responses.

 

The competitive advantage of the future, today

Brand Tracker GPT is an essential tool for brands looking to optimise their presence in an ever-changing AI ecosystem. At Adsmurai, we understand that staying relevant is not just a challenge, but a strategic opportunity. With Brand Tracker GPT, we give brands the tools to maximise their visibility and consolidate their leadership in the digital environment.

 


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