At Adsmurai, we remain committed to constant innovation in our platform AMP (Adsmurai Marketing Platform). In today’s demanding digital marketing landscape, having agile, precise, and automated tools is not a luxury—it’s a necessity.
That’s why we’re introducing a set of key enhancements that redefine how you manage feeds, optimize creatives, customize dashboards, and connect your tech stack with platforms like Meta, WordPress, or Microsoft Ads.
Below, we’ll walk you through what’s new—and more importantly, how these features are designed to simplify your daily operations.
🤖 Feed automation: efficiency and accuracy at a new level
Meta Commerce API – Direct integration with your Optimized Feeds
Managing your products on Meta no longer requires manual processes or external integrations. With this new feature, you can now link your Optimized Feeds (OFs) directly to Meta product catalogs via its official API, fully automated.
The platform takes care of everything: authentication, data formatting, API calls... You just select which feed to connect, and AMP handles the rest.
Key benefits:
- Automatic and continuous updates to your Meta catalogs.
- Eliminates errors from manual uploads.
- Direct link to Meta business account and catalog, with all relevant metadata.
Imagine launching a campaign with special offers on Meta, and your feed syncs in real-time—no manual work needed. That’s what this integration delivers.
🎨 Creative optimization: real-time visual feedback
New indicator: Creative Score in Creatives
Great creatives don’t just grab attention—they drive performance. That’s why we’ve revamped the Improvements widget with a new visual quality indicator: a progressive color bar that fills based on how well you’ve implemented creative suggestions.
We’ve also expanded the variety of suggestions, now covering more strategic and design-specific elements.
Main advantages:
- Easy-to-read visual representation of design quality.
- Advanced, actionable suggestions.
- Constant iteration thanks to real-time feedback.
Design creatives and see their score improve instantly—this not only speeds up your workflow but also encourages best practices along the way.
📊 Smarter, more flexible dashboards
Widget resizing and a new Drag & Drop experience
We know every team visualizes data differently. That’s why you can now adjust the size of widgets in your dashboards so they fit exactly the amount of information you need.
We’ve also improved the Drag & Drop experience—now smoother and more precise than ever.
What does this mean for you?
- Better visibility and use of screen space.
- More intuitive and personalized dashboards.
- Smooth repositioning of visualizations.
A well-designed dashboard doesn’t just display data—it tells a story. And now you have more control than ever to shape that story your way.
🌐 One Tag arrives on WordPress (and Microsoft Ads too)
New native integration with WordPress and WooCommerce
We’ve made it even easier to use One Tag for WordPress and WooCommerce users. Now available as a native plugin, you can send events to your marketing platforms without relying on Google Tag Manager.
The best part? It auto-detects your installed plugins and recommends which events to track. You can also map user data like email or phone (encrypted by default) and export a product catalog ready for Google Merchant.
Top features:
- No GTM dependency.
- Smart event mapping.
- Export-ready product catalog.
- Up to 5,000 monthly events—free.
- Now compatible with Microsoft Ads!
If you work with WooCommerce, this is one of those integrations that really changes the game: fast setup, event-ready, and a seamless connection to all your marketing channels.
These updates are not just nice-to-haves. They’re part of AMP’s ongoing evolution to help you spend less time on operations and more time on strategy.
If you haven’t tried these new features yet, now’s the perfect time to explore them. Get in touch with your Customer Success team or activate the new tools directly from your AMP account.
We’re building the platform your team truly needs—together.
