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Catalog analysis with GenAI and Adsmurai Marketing Platform

At Adsmurai, we are committed to constant innovation and continuous improvement of our marketing tools. Today we announce the integration of a generative AI-powered chatbot into our platform. This new tool not only simplifies the analysis of product catalogues, but also provides valuable insights in a conversational and simple way, transforming the way marketers interact with their data.

 

Power catalogue analysis with Generative AI

Advanced catalogue analysis

Our chatbot, powered by Gemini's advanced generative AI technology, offers exceptional capabilities for catalogue analysis:

  • Identifying top products and high-performing categories: Gain accurate insights into the products that generate the most sales and the categories that contribute the most to revenue.
  • Spotting opportunities for improvement: Discover underperforming products and areas where you can optimize your catalogue to drive sales.
  • Analyze sales trends and consumer behavior: Better understand your customers' preferences and make strategic, data-driven decisions.

adsmurai assistant

 

Generation of personalized recommendations

Generative AI not only analyses data, but also offers personalized recommendations:

  • Automated suggestions to improve catalogues and campaigns: Receive recommendations on text, images and strategies to optimize your products and ads.
  • Optimized feed creation and dynamic layouts: Generate personalized product feeds and dynamic layouts to maximize the impact of your campaigns.
  • Personalizing the customer experience: Deliver more relevant and engaging shopping experiences for each customer.

Top performing products

 

Intelligent automation

AI-powered automation in the Adsmurai Marketing Platform significantly improves operational efficiency:

  • Automation of repetitive tasks: Free up valuable time to focus on strategic tasks while AI handles reporting and data mining.
  • Real-time campaign optimisation: Make proactive adjustments to your ad campaigns with insights generated in real-time.
  • Improve operational efficiency: Streamline your processes and maximise productivity with intelligent automation.

AI Insights Adsmurai Marketing Platform

Tangible results with Adsmurai Marketing Platform

The integration of generative AI into our platform not only saves time and effort, but also drives tangible results:

  • Improved campaign performance: Increase sales, conversions and ROI of your advertising campaigns.
  • Optimising marketing spend: Make strategic, data-driven decisions to maximise the return on your marketing investment.
  • Strengthen the customer connection: Deliver personalised experiences that build customer loyalty and satisfaction.

Adsmurai Marketing Platform in Think With Google

We are pleased to announce that Adsmurai Marketing Platform's new tool has been featured in Think With Google, a recognition that validates its value and potential to transform the way marketers work with their product catalogues.

think with google

New features

In addition to recognition, we are introducing new features that make our platform even more powerful:

  • Integration with Google Analytics: Access sales and campaign performance data directly from the platform, gaining a complete view of your product performance.
  • Advanced segmentation analysis: Explore your product performance by customer segment, region or sales channel, identifying specific growth opportunities.
  • Customised reporting: Create customised reports with the data and analytics that matter most to you, to share key information with your team or stakeholders.

These new features are in addition to the existing capabilities of the Adsmurai Marketing Platform:

  • Advanced catalogue analysis
  • Personalized recommendation generation
  • Intelligent automation

Ready to take your product catalogue analysis and marketing strategies to the next level? Request a demo of Adsmurai Marketing Platform today and discover how generative AI can revolutionise your business.

 

 


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