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Anna Rodríguez

Anna Rodríguez has over ten years of experience in agencies and marketing, specializing in campaign execution, data analysis, and innovative advertiser solutions at Adsmurai. As the leader of the Data & Analytics practice, which includes Solutions Engineering and Marketing Science, she drives data-driven strategies to optimize campaign performance and maximize clients' ROI. Recognized for her expertise in performance metrics, Anna provides key analysis and strategic recommendations while collaborating with cross-functional teams to implement technical solutions that support business objectives.

Google Tag Gateway

Google Tag Gateway: The (r)evolution of cookieless measurement

For some time now, advertising platforms and browsers have taken user privacy very seriously. This has forced brands to change how they collect and use data. So, if you're still in third-party cookie mode, sorry to say—you’re stuck in 2010. Enter:...

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Google Tag Gateway

clock 2 min read

Google Tag Gateway: The (r)evolution of cookieless measurement

For some time now, advertising platforms and browsers have taken user privacy very seriously. This has forced brands to change how they collect and use data. So, if you're still in third-party cookie mode, sorry to say—you’re stuck in 2010. Enter: ...

Read More
 
 

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