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FEATURED

AMP Overview
The platform that connects data, media, creativity and measurement.

AI & AUTOMATION

Kata
Amplify execution with AI-powered automation.
Adsmurai MCP NEW
Connect AI tools with your marketing data, workflows and actions.

DATA & SIGNALS

One Tag
Capture, connect and prepare high-quality signals.
GEO Tracker
Monitor brand visibility in AI-generated answers.
OpenAI Ads
Prepare your brand for advertising in AI environments.

PLANNING & EXECUTION

Media Plans
Plan media investment with full visibility.
Campaign Management
Activate and control campaigns across platforms.

CREATIVE & CATALOGS

Feeds & Creatives
Scale catalogue-driven creatives and dynamic ads.

MEASUREMENT & INTELLIGENCE

Marketing Dashboards
Unify performance data in real time.
Marketing Mix Modeling
Measure incremental impact and optimise investment.

GROWTH STRATEGY

Strategy
Digital Strategies Market Research Consulting Technical Audit

MEDIA PLANNING

Planning & Control
Media Planning Budget Control Marketing Mix Modeling

CATALOG & COMMERCE

Catalog Management
Feeds & Creatives Product Performance Dynamic Creative Templates

CREATIVE PRODUCTION

Creativity
Media Productions Design & Creatives TikTok Creative Exchange

MEDIA ACTIVATION

Omnichannel Activation
Paid Social SEM & PPC Conversational AI Ads Retail Media Programmatic Advertising SEO & GEO Content Marketing Web Development & UX/UI Community Management Influencer Marketing

DATA & MEASUREMENT

Data
First-party Tracking GA4 & Advanced Analytics Dashboards & Reporting Offline Data Integration

AI SEARCH & VISIBILITY

AI Visibility
Brand Tracker AI Visibility Monitoring Search Visibility Strategy

Blog

Get weekly insights on AI, paid media, and the strategies shaping the future of performance.

ai chatbot

clock 4 min read

What the marketing campaigns of the future will look like: strategic planning, AI and personalisation at scale

Paula Altuzarra 30 de May de 2025

Imagine reaching your ideal audience before they actively search for your product. Not when they're already decided, but when they're still exploring, getting inspired, or simply browsing their favorite content on YouTube or Discover. That's the...

Artificial Intelligence AI Marketing
ai overview

clock 4 min read

Google's AI Overview: What it is and how to adapt your digital strategy

Paula Altuzarra 21 de May de 2025

The way people search the internet is changing rapidly, and Google AI Overview is leading this transformation. This new generative artificial...

Google AI Marketing
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