[Ebook] Campaign Governance - How to establish order, control, and scalability in a fragmented advertising environment
Learn how to move from the chaos of scattered campaigns to an organized, scalable, and efficient system. Everything explained in an eBook your future self will thank you for.
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Starting a conversation on WhatsApp is only the first step. For years, many brands measured the success of their campaigns by a single metric: how many users clicked an ad and opened a chat.
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The traditional funnel no longer works For years, brands have followed a linear model: awareness → consideration → conversion → loyalty. But today’s...
Until now, we searched. Now, Google thinks for us. The so-called Modo IA or AI Mode has just landed in Spanish. Yes, it’s official: Google has...
For years, demand generation was a numbers game: spend more to get more leads and hope that a few would actually buy. Lead Ads from platforms like...
The relationship between Pinterest and Artificial Intelligence (AI) has radically transformed the way users discover, save, and consume visual ideas...
Managing digital campaigns in 2025 is no easy task. Each platform Google, Meta, TikTok, or any other comes with its own rules, metrics, and formats....
Tired of replying to clients from your company’s personal WhatsApp? It’s time to switch to WhatsApp Business. This tool is not just a “serious”...
In the fast-paced digital marketing landscape, the competition for consumer attention is fiercer than ever. It's no longer enough to have a great...
TikTok is no longer just about dances and viral trends. If you have an e-commerce business and you're still not investing in TikTok Ads, spoiler...
SEM? Yes, the thing about coming out on top in Google without having to pray to the algorithm every morning. In this guide we explain, without...
3 min read
Starting a conversation on WhatsApp is only the first step. For years, many brands measured the success of their campaigns by a single metric: how many users clicked an ad and opened a chat.
Read More
3 min read
The traditional funnel no longer works For years, brands have followed a linear model: awareness → consideration → conversion → loyalty. But today’s...
3 min read
Until now, we searched.Now, Google thinks for us. The so-called Modo IA or AI Mode has just landed in Spanish. Yes, it’s official: Google has...
3 min read
For years, demand generation was a numbers game: spend more to get more leads and hope that a few would actually buy.Lead Ads from platforms like ...
3 min read
The relationship between Pinterest and Artificial Intelligence (AI) has radically transformed the way users discover, save, and consume visual ideas...
4 min read
Managing digital campaigns in 2025 is no easy task. Each platform Google, Meta, TikTok, or any other comes with its own rules, metrics, and formats....
2 min read
Tired of replying to clients from your company’s personal WhatsApp? It’s time to switch to WhatsApp Business. This tool is not just a “serious”...
5 min read
In the fast-paced digital marketing landscape, the competition for consumer attention is fiercer than ever. It's no longer enough to have a great...
5 min read
TikTok is no longer just about dances and viral trends. If you have an e-commerce business and you're still not investing in TikTok Ads, spoiler...
10 min read
SEM? Yes, the thing about coming out on top in Google without having to pray to the algorithm every morning. In this guide we explain, without...
