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Snapchat

Snapchat Ads: Learn the key points about audience segments

When we talk about the Snapchat audience, we are referring to approximately more than 347 million users globally. The countries with the most...

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Snapchat Lenses: What it is and how it works

Snapchat is popular because of its augmented reality filters, known as "Lenses". Augmented reality is central to the Snapchat experience. Over 75% of...

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Everything you need to know about Snapchat Ad Specs: formats, dimensions and stories

Snapchat has become a social phenomenon, with a young target audience between the ages of 15 and 30, the app allows images and videos to be shared...

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Snapchat Business Manager: How does it work?

Snapchat has its own platform for managing Snap Ads and another one for filters. We take you on a tour of the business manager and explain how to...

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Why include Snapchat in your digital marketing strategy?

Snapchat has transformed the era of image-based communication. Arguably, the platform acts as a modern, digital and free version of a postcard. A...

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ETNIA X SONAR, a cutting-edge strategy

The eyewear brand Etnia Barcelona is committed to sponsoring Sonar, the International Festival of Advanced Music. This is how they put forward their...

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