AMP Get started
 AMP Get started

Blog

Google

Basic guide to Search Engine Marketing (SEM)

If your company's goal is to start generating brand awareness and obtain a higher conversion rate, your solution is SEM positioning. This type of...

Read More

What is Smart Bidding and what are its advantages

Smart Bidding is the Google Ads feature that serves to automatically optimise your ad bids based on the likelihood that your ads will generate a...

Read More

How to migrate Universal Analytics data to GA4

Since its launch in 2005, Google Analytics has become the basic tool for any digital marketer to measure their digital marketing strategies. In order...

Read More

Everything you should know about Google Display & Video 360 (DV360)

Managing a Paid Media campaign involves making many decisions like choosing a target, finding the audience to impact, getting suitable placements for...

Read More

YouTube Action Campaigns: How do they work?

Ads appearing on YouTube are becoming increasingly important for companies' digital positioning strategy on social media. This platform helps you...

Read More

The keys to Google's Discovery Ads: focus on conversions

Google's Discovery campaigns is the platform's solution that allows advertisers to launch more compelling and visually appealing ads with the goal of...

Read More

Local Campaigns in Google Ads: What are they and how do they work?

Do you know about Google local campaigns? Their main objective is to attract potential customers to your physical locations. To do this, Google...

Read More

How To Configure Facebook Conversions API With Google Tag Manager

As advertisers, owners of an e-commerce, we want to know what is happening with our traffic. Originally we were blind, but with the Facebook pixel we...

Read More

Best practices for Google Ads campaigns

Google is not only the most popular search engine in the world, it is also one of the best places to advertise online. 

Considering that there are...

Read More

What it is and how to get started with Google Ads

Google is not just a search engine, it is the technological giant that has been revolutionising technology for decades with its search engine and the...

Read More

Subscribe to the newsletter!

Enjoy every month the latest news in the sector.