How to migrate Universal Analytics data to GA4
Since its launch in 2005, Google Analytics has become the basic tool for any digital marketer to measure their digital marketing strategies. In order...
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Everything you should know about Google Display & Video 360 (DV360)
Managing a Paid Media campaign involves making many decisions like choosing a target, finding the audience to impact, getting suitable placements for...
YouTube Action Campaigns: How do they work?
Ads appearing on YouTube are becoming increasingly important for companies' digital positioning strategy on social media. This platform helps you...
The keys to Google's Discovery Ads: focus on conversions
Google's Discovery campaigns is the platform's solution that allows advertisers to launch more compelling and visually appealing ads with the goal of...
Local Campaigns in Google Ads: What are they and how do they work?
Do you know about Google local campaigns? Their main objective is to attract potential customers to your physical locations. To do this, Google...
How To Configure Facebook Conversions API With Google Tag Manager
As advertisers, owners of an e-commerce, we want to know what is happening with our traffic. Originally we were blind, but with the Facebook pixel we...
Best practices for Google Ads campaigns
Google is not only the most popular search engine in the world, it is also one of the best places to advertise online. Considering that there are...
What it is and how to get started with Google Ads
Google is not just a search engine, it is the technological giant that has been revolutionising technology for decades with its search engine and the...
Learn how to attract quality leads with Google Ads
In previous articles we highlighted the importance of Google in your digital strategy. And speaking of strategies, something that applies to any...
How to choose the right Google Ads campaign type
In previous articles, we highlighted the importance of Google Ads in your digital marketing strategy. Before launching a campaign, you need to know...
4 min read
How to migrate Universal Analytics data to GA4
Since its launch in 2005, Google Analytics has become the basic tool for any digital marketer to measure their digital marketing strategies. In order to develop an increasingly useful and effective platform, Google has set an end date for the...
Read More
4 min read
Everything you should know about Google Display & Video 360 (DV360)
Managing a Paid Media campaign involves making many decisions like choosing a target, finding the audience to impact, getting suitable placements for...
3 min read
YouTube Action Campaigns: How do they work?
Ads appearing on YouTube are becoming increasingly important for companies' digital positioning strategy on social media. This platform helps you...
4 min read
The keys to Google's Discovery Ads: focus on conversions
Google's Discovery campaigns is the platform's solution that allows advertisers to launch more compelling and visually appealing ads with the goal of...
5 min read
Local Campaigns in Google Ads: What are they and how do they work?
Do you know about Google local campaigns? Their main objective is to attract potential customers to your physical locations. To do this, Google...
5 min read
How To Configure Facebook Conversions API With Google Tag Manager
As advertisers, owners of an e-commerce, we want to know what is happening with our traffic. Originally we were blind, but with the Facebook pixel we...
10 min read
Best practices for Google Ads campaigns
Google is not only the most popular search engine in the world, it is also one of the best places to advertise online. Considering that there are...
8 min read
What it is and how to get started with Google Ads
Google is not just a search engine, it is the technological giant that has been revolutionising technology for decades with its search engine and the...
2 min read
Learn how to attract quality leads with Google Ads
In previous articles we highlighted the importance of Google in your digital strategy. And speaking of strategies, something that applies to any...
3 min read
How to choose the right Google Ads campaign type
In previous articles, we highlighted the importance of Google Ads in your digital marketing strategy. Before launching a campaign, you need to know ...