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trends digital marketing

clock 3 min read

10 Key digital marketing trends for 2025

2025 promises to be a year of profound transformation in the digital marketing landscape, driven by technological advances, changes in consumer behavior and the need for more ethical and people-centric strategies. As brands face a competitive and...

social ads

clock 3 min read

Get your Social Ad Campaigns ready for Double 11

Double 11 or Singles’Day was created by Alibaba 12 years ago and year over year has become the ultimate Chinese shopping festival. As we told you in...

Black friday

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Tips to make your digital marketing strategy succeed in Black Friday

Black Friday is one of the most important shopping occasions during the year. All brands compete with each other for the attention of users, so it is...

China Festival

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Drive Sales in 618: China Mid-Year Shopping Festival

After China's Netizens exceeded 1 billion, the growth of mobile Internet users has been facing a natural bottleneck. As a result, competition for...

6 conclusiones para tu estrategia digital

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6 findings you should take into account in your digital strategy

Spring time means it is time for IAB Spain to present the Annual Social Media Study focused on the digital sector in Spain between 16 and 70 years...

chinese women

clock 4 min read

How Rising Feminism in China is Shaping Brands’ Marketing Strategy

Feminist movements in China are developing in a quiet yet steady manner. During COVID-19, chinese feminists and Key Opinion Leaders (KOLs) organized...

privacy politics

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iOS14 in Digital Marketing Strategies

This year Apple officially launched the updates for the iOS14 operating system. These changes represent a paradigm shift as they include strict...

chinese new year celebration

clock 3 min read

Marketing for chinese consumers in Chinese New Year

Chinese New Year 2021 is celebrated on February 12th although the festival will last to 26th February (reaching 15 days in total) bringing together...

online christmas

clock 4 min read

Ready for the 2020 Christmas Campaign?

The most important purchase moment of the year is getting closer and closer.The expectations for the 2020 Christmas campaign are high: boom in the...

ios

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How does an app campaign look like?

The two strongest moments of the term are just around the corner: Black Friday and the Christmas campaign are getting closer and closer. After the...

 
 

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