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estrategia publicidad programática

Maximizing your Programmatic Advertising Strategy: Techniques, challenges and best practices

Programmatic advertising has become an indispensable element of digital advertising. Creating an effective programmatic advertising strategy is key to launching omnichannel campaigns, so you can be present in all devices and spaces where your target...

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Live Streaming

Live Streaming: How to use it in your social media strategy

Live Streaming has become an increasingly popular tool for companies looking to connect with their audience in real time. From broadcasting live...

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micro-influencers

How micro-influencers can increase conversions

The boom in social media marketing has made collaborating with large influencers a luxury available to few brands. For this reason, micro-influencers...

Read More
optimizacion creativa en marketing digital

Best practices for digital marketing creative optimization

Creative testing and optimization in digital marketing is very important because it allows professionals to improve the effectiveness of their...

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Meta advantatge shopping

What are Meta Advantage Shopping campaigns and how do they work?

Meta Advantage+ Shopping Campaigns is one of Meta's Advantage+ products that uses automation to optimise campaigns so that advertisers can sell their...

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funnel conversion

Conversion Funnel: What is it and how to use it in your digital marketing strategies?

The conversion funnel is one of the digital marketing tools par excellence, especially for e-commerce. Knowing in depth the phases that form it and...

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User generated content

Everything you should know about user-generated content (UGC)

Users are paying more and more attention to the experiences shared by the rest of their community, i.e. user-generated content or UGC. User-Generated...

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SEM

Basic guide to Search Engine Marketing (SEM)

If your company's goal is to start generating brand awareness and obtain a higher conversion rate, your solution is SEM positioning. This type of...

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Smart Bidding strategies Google Ads

Maximize ROI with Smart Bidding in Google Ads

Today, advertising campaigns require careful management and intelligent approaches to achieve the desired results. In a scenario of accelerated...

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YouTube BrandConnect

Introducing YouTube BrandConnect, the new platform for influencer marketing

YouTube is a success for creators and brands in developing their own content creation. Users use the platform to connect with their favourite...

Read More
estrategia publicidad programática

clock 4 min read

Maximizing your Programmatic Advertising Strategy: Techniques, challenges and best practices

Programmatic advertising has become an indispensable element of digital advertising. Creating an effective programmatic advertising strategy is key to launching omnichannel campaigns, so you can be present in all devices and spaces where your target...

Read More
Live Streaming

clock 4 min read

Live Streaming: How to use it in your social media strategy

Live Streaming has become an increasingly popular tool for companies looking to connect with their audience in real time. From broadcasting live...

Read More
micro-influencers

clock 4 min read

How micro-influencers can increase conversions

The boom in social media marketing has made collaborating with large influencers a luxury available to few brands. For this reason, micro-influencers...

Read More
optimizacion creativa en marketing digital

clock 3 min read

Best practices for digital marketing creative optimization

Creative testing and optimization in digital marketing is very important because it allows professionals to improve the effectiveness of their...

Read More
Meta advantatge shopping

clock 4 min read

What are Meta Advantage Shopping campaigns and how do they work?

Meta Advantage+ Shopping Campaigns is one of Meta's Advantage+ products that uses automation to optimise campaigns so that advertisers can sell their...

Read More
funnel conversion

clock 4 min read

Conversion Funnel: What is it and how to use it in your digital marketing strategies?

The conversion funnel is one of the digital marketing tools par excellence, especially for e-commerce. Knowing in depth the phases that form it and...

Read More
User generated content

clock 9 min read

Everything you should know about user-generated content (UGC)

Users are paying more and more attention to the experiences shared by the rest of their community, i.e. user-generated content or UGC. User-Generated...

Read More
SEM

clock 9 min read

Basic guide to Search Engine Marketing (SEM)

If your company's goal is to start generating brand awareness and obtain a higher conversion rate, your solution is SEM positioning. This type of...

Read More
Smart Bidding strategies Google Ads

clock 10 min read

Maximize ROI with Smart Bidding in Google Ads

Today, advertising campaigns require careful management and intelligent approaches to achieve the desired results. In a scenario of accelerated...

Read More
YouTube BrandConnect

clock 2 min read

Introducing YouTube BrandConnect, the new platform for influencer marketing

YouTube is a success for creators and brands in developing their own content creation. Users use the platform to connect with their favourite...

Read More
 
 

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