In recent years, programmatic advertising has been one of the most recurring themes in the world of digital advertising. An increasingly popular option, as brands seek more efficient and effective ways to reach their target audience.
Read More
Creative testing and optimization in digital marketing is very important because it allows professionals to improve the effectiveness of their...
Meta Advantage+ Shopping Campaigns is one of Meta's Advantage+ products that uses automation to optimise campaigns so that advertisers can sell their...
Since its launch, Dynamic Ads has revolutionized the way advertisers promote their products online. This advertising format uses user data to...
Gaining insight into the effectiveness of marketing strategies and optimizing your spend accordingly has always been a key task. By understanding...
The conversion funnel is one of the digital marketing tools par excellence, especially for e-commerce. Knowing in depth the phases that form it and...
Users are paying more and more attention to the experiences shared by the rest of their community, i.e. user-generated content or UGC. User-Generated...
If your company's goal is to start generating brand awareness and obtain a higher conversion rate, your solution is SEM positioning. This type of...
Tik Tok is a social networking platform that allows users to create and share short videos ranging from 15 seconds to one minute in length. Tik Tok's...
In recent years, outdoor digital advertising has seen an upward growth. Digital Out-of-Home talks about outdoor environments, digital screens and...
4 min read
In recent years, programmatic advertising has been one of the most recurring themes in the world of digital advertising. An increasingly popular option, as brands seek more efficient and effective ways to reach their target audience.
Read More
3 min read
Creative testing and optimization in digital marketing is very important because it allows professionals to improve the effectiveness of their...
4 min read
Meta Advantage+ Shopping Campaigns is one of Meta's Advantage+ products that uses automation to optimise campaigns so that advertisers can sell their...
6 min read
Since its launch, Dynamic Ads has revolutionized the way advertisers promote their products online. This advertising format uses user data to...
9 min read
Gaining insight into the effectiveness of marketing strategies and optimizing your spend accordingly has always been a key task. By understanding...
4 min read
The conversion funnel is one of the digital marketing tools par excellence, especially for e-commerce. Knowing in depth the phases that form it and...
6 min read
Users are paying more and more attention to the experiences shared by the rest of their community, i.e. user-generated content or UGC. User-Generated...
9 min read
If your company's goal is to start generating brand awareness and obtain a higher conversion rate, your solution is SEM positioning. This type of...
9 min read
Tik Tok is a social networking platform that allows users to create and share short videos ranging from 15 seconds to one minute in length. Tik Tok's...
4 min read
In recent years, outdoor digital advertising has seen an upward growth. Digital Out-of-Home talks about outdoor environments, digital screens and...
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