Marketing for chinese consumers in Chinese New Year
The marketer with an eye on China should be really looking forward to this celebration as an ecommerce business's massive opportunity to drive sales.
What are YouTube Ads and how to use them?
With over 2 billion active users a month worldwide and 30 million every day, YouTube is one of the best platforms for video marketing strategies.
Fast and effective impressions in TikTok
Conclusions on purchasing behavior, trends in TikTok and an overview of the main ad formats on the platform.
Shopping carts on WhatsApp Business
What's new on the platform? Do you know what WhatsApp shopping carts are and how to take advantage of them. Will WhatsApp be the next marketplace?
Trends in Digital Marketing for 2021
This is the list of digital marketing trends that we believe your brand cannot ignore in 2021: the battle between e-commerce and m-commerce.
Ready for the 2020 Christmas Campaign?
As the most important purchase moment of the year approaches and expectations are high, we suggest three standard strategies for the 2020 Christmas campaign.
The most online Black Friday ever
Ready for Black Friday? We have prepared a list of tips together with our team of experts in feed management and digital strategy to boost your strategies.
How does an app campaign look like?
Find out how your brand can optimize the user activity in the app to boost your app campaign performance.
Why you should include the conversion pixel in your marketing strategy
Find out the importance of the conversion pixel in your marketing strategy, the most usual mistakes when installing it and platforms where you can use it.
SikSilk achieves 57% higher ROAS using Snapchat Dynamic Ads
Find out how SikSilk improved their ROAS compared to other platforms, increased their average ticket whilst reaching a new and younger audience.
Creatives: The creative solution for your Social Media campaigns
Find out why you should use Adsmurai's creative Creatives solution and get users' attention with your Social Media campaigns.
Double 11: The Ultimate Chinese Shopping Festival
2020 Double 11 has more strategic meaning than ever as it turned to be an important indicator of economic recovery both for brands and eCommerce platforms.
Chinese Influencers Marketing Strategy: Find out what suits you best
We would like to introduce you to some typical ways to collaborate with Chinese influencers and help you find which suits best with your brand.
Reels: Instagram officially competes with Tik Tok
Reels, the new way Instagram offers its users to express themselves through a formula that works: short video.
Grabbing short-video chance in China
Short video industry is quickly catching up and is likely to dominate users attention. Let's meet a top chinese short-video app: Douyin.