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facebook ad creative

Best practices for Facebook ad creatives

The creativity of your Facebook ads can make the difference between being ignored and capturing the attention of your audience. In this article, we will explore key strategies for selecting the best images, videos and other visual elements for your...

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cookieless tracking

Cookieless Tracking: Digital Marketing strategies and solutions

Measurement plays a crucial role in the success of online advertising strategies, traditionally carried out through third-party cookies. These...

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search ads 360

Discover Google Search Ads 360: how it works and key features

Search Ads 360, Google's powerful tool designed to optimise search engine advertising campaigns, represents a significant advancement in the digital...

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paid-media-strategies-gen-ai

Empowering Paid Media strategies with Generative AI

Generative artificial intelligence (GAI) has emerged as a revolutionary tool to enhance marketing strategies, but how does it apply to Paid Media...

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video catalog ads

Introducing Meta's Video Catalog Ads (or Product Level Video)

In the world of digital marketing, video advertising has become a powerful tool to captivate audiences and boost the visibility of products and...

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product attributes

Mastering product attributes in Paid Media campaigns

Nowadays the power lies in the precision of product attributes. Picture your product feed as a symphony, each attribute a note contributing to a...

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tiktok events api

How to configure TikTok Events API with Google Tag Manager

Staying ahead with innovative tools and strategies is crucial for businesses seeking success on platforms like TikTok. One such powerful tool offered...

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video marketing

The power of video marketing: What it is, strategies and trends for 2024

Uploading videos to social media as part of your digital marketing strategy has gained a lot of momentum and the recent rise of new video marketing...

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Programmatic advertising trends for 2024

In the dynamic digital advertising landscape, programmatic has emerged as a key pillar for marketing strategies. In Spain, the constant evolution of...

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Creative trends in digital advertising (Edition 2023)

In the dynamic digital age in which we live, creativity has established itself as an invaluable asset for those who aspire to stand out in an...

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facebook ad creative

clock 7 min read

Best practices for Facebook ad creatives

The creativity of your Facebook ads can make the difference between being ignored and capturing the attention of your audience. In this article, we will explore key strategies for selecting the best images, videos and other visual elements for your...

Read More
cookieless tracking

clock 4 min read

Cookieless Tracking: Digital Marketing strategies and solutions

Measurement plays a crucial role in the success of online advertising strategies, traditionally carried out through third-party cookies. These...

Read More
search ads 360

clock 3 min read

Discover Google Search Ads 360: how it works and key features

Search Ads 360, Google's powerful tool designed to optimise search engine advertising campaigns, represents a significant advancement in the digital...

Read More
paid-media-strategies-gen-ai

clock 6 min read

Empowering Paid Media strategies with Generative AI

Generative artificial intelligence (GAI) has emerged as a revolutionary tool to enhance marketing strategies, but how does it apply to Paid Media...

Read More
video catalog ads

clock 3 min read

Introducing Meta's Video Catalog Ads (or Product Level Video)

In the world of digital marketing, video advertising has become a powerful tool to captivate audiences and boost the visibility of products and...

Read More
product attributes

clock 6 min read

Mastering product attributes in Paid Media campaigns

Nowadays the power lies in the precision of product attributes. Picture your product feed as a symphony, each attribute a note contributing to a...

Read More
tiktok events api

clock 3 min read

How to configure TikTok Events API with Google Tag Manager

Staying ahead with innovative tools and strategies is crucial for businesses seeking success on platforms like TikTok. One such powerful tool offered...

Read More
video marketing

clock 4 min read

The power of video marketing: What it is, strategies and trends for 2024

Uploading videos to social media as part of your digital marketing strategy has gained a lot of momentum and the recent rise of new video marketing...

Read More

clock 5 min read

Programmatic advertising trends for 2024

In the dynamic digital advertising landscape, programmatic has emerged as a key pillar for marketing strategies. In Spain, the constant evolution of...

Read More

clock 3 min read

Creative trends in digital advertising (Edition 2023)

In the dynamic digital age in which we live, creativity has established itself as an invaluable asset for those who aspire to stand out in an...

Read More
 
 

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