What is YouTube Select and how to use it
With over 2 million monthly users, it's easy for your ads to get lost in YouTube's audience, become irrelevant or fail to impact your target...
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Social Media Ad Specs Guide [Updated]
It's a question that always comes up with every new brief that receives the creative agency, the client or the account that is going to launch the...
How to stay ahead of trends with Pinterest Predicts 2023
Probably one of the key success factors on Pinterest is planning. For example, if a company manages to organise its content and launch it at the...
Product Feed Optimization: A Key Strategy for E-Commerce Growth
Product feed optimization is a key aspect for e-commerce today, as it can have a significant impact on the visibility, performance and success of...
+10 Best practices for your creatives in Tik Tok
One of the core components of performance marketing is creativity. In fact, a well-worked creative strategy can make your ads reach their full...
How to advertise on Pinterest in the sales season
Pinterest is the ultimate platform for discovery and planning. As users browse Pinterest, they continue to make decisions related to the buying...
Best practices for Google Ads campaigns
Google is not only the most popular search engine in the world, it is also one of the best places to advertise online.
Considering that there are...
What is m-commerce and how to optimise your campaigns in 2023?
The impact of the mobile phone in our lives is increasing. It is a tool that is part of our daily lives and accompanies us in (almost) every activity...
10 Key digital marketing trends for 2022
After a period of great change, the famous "new normal" has arrived. Marketing has had to cope with the rapid speed at which new trends are moving in...
All you need to know to optimize your Facebook remarketing campaigns
Anyone who has ever scrolled through Facebook has seen Dynamic Product Ads. Basically they are personalised ads generated from an e-commerce product...