Everything you need to know about Google Ads Performance Max Campaigns
A few days ago Google announced in its last Marketing Livestream, a new type of campaign: Performance Max, do you want to know what it is, how it...
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What is & How to implement the Pinterest Tag
As we told you in previous articles, there is no point in setting up an impeccable campaign in terms of creatives, targets and budgets if the...
TikTok: Privacy and personalized ads
Available in 150 markets and 75 languages, TikTok has managed to become one of the most popular apps year after year since it went viral in 2018. It...
What are Dynamic Ads & How it works
Let's start at the beginning. We tell you how it works, benefits and real and frequently asked questions about Dynamic ads. All explained with...
Why include Facebook Ads in a digital marketing strategy?
Regardless of what you hear, Facebook Ads is one of the most efficient ways to advertise worldwide. With more than 2.5 billion registered users, at...
Get to know your target audience with Facebook Audience Insights
Choosing the right target is the key to obtain the desired results in any campaign. One of Facebook's most valuable tools is Audience Insights, which...
What are Facebook Messenger Ads?
For any brand, Facebook Messenger is an optimal tool to get closer and create a bond with its users and customers. Now, the paid option for...
How to choose the right Google Ads campaign type
In previous articles, we highlighted the importance of Google Ads in your digital marketing strategy.
Before launching a campaign, you need to know ...
5 Optimization Tips For Your Pinterest Ads Campaigns
Pinterest is a hybrid option between a social media platform and a search engine. Combining paid social strategies with SEO best practices will help...
6 findings you should take into account in your digital strategy
Spring time means it is time for IAB Spain to present the Annual Social Media Study focused on the digital sector in Spain between 16 and 70 years...