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Blog

Blog

influencer marketing

The strategic power of influencer marketing in the digital world

Influencer marketing has become one of the most powerful digital strategies for brands that want to authentically connect with their audiences. More than just a collaboration, it's the creation of real relationships based on trust, creativity, and...

Read More
Google Tag Gateway

Google Tag Gateway: The (r)evolution of cookieless measurement

For some time now, advertising platforms and browsers have taken user privacy very seriously. This has forced brands to change how they collect and...

Read More
Data Driven

Data-Driven Media Planning: How to use real-time data to plan better and make smarter decisions

In a digital environment marked by platform fragmentation, rapid change, and the pressure to maximize results, media planning needs to evolve. It's...

Read More
amazon ads

Multiply your sales: The power of A+ Content on Amazon and other marketplaces

In a world where attention spans are shorter than a TikTok video, standing out on marketplaces like Amazon, Walmart, or Mercado Libre is no longer...

Read More
offline conversion

How to measure offline sales in Meta Ads (without losing your mind): The magic of the Offline Conversions API

Ever launched a Facebook or Instagram campaign, only to see your store flood with customers… but with no way to prove it was thanks to your ads?...

Read More
facebook ads optimization

8 tips to optimise your Facebook Ads campaigns

Optimizing your ads on Meta is like trying to find the best coffee shop in your city: it can be a challenge, but it's worth it. This will bring "huge...

Read More
Youtube ads

What are YouTube Ads and how to use them?

When we think of YouTube Ads, many still box it in as “that thing that pops up before your recipe video or the latest podcast episode”. But the truth...

Read More
Dynamic ads

How dynamic product ads can boost your marketing strategy

If you've ever felt bombarded by ads for products you don't even remember looking at, welcome to the club! But instead of blaming technology, why not...

Read More
partnership ads

Meta Partnership Ads: Influencers + Performance Marketing

Meta's Partnership Ads are one of the most powerful innovations in the world of digital marketing. This format allows you to combine the...

Read More
PMax

Performance Max: Unleash the power of Google's AI to boost your results

If you've ever felt like managing Google Ads campaigns is like playing Russian roulette with your budget, don't worry, you're not alone. Google knows...

Read More
influencer marketing

clock 5 min read

The strategic power of influencer marketing in the digital world

Influencer marketing has become one of the most powerful digital strategies for brands that want to authentically connect with their audiences. More than just a collaboration, it's the creation of real relationships based on trust, creativity, and...

Read More
Google Tag Gateway

clock 2 min read

Google Tag Gateway: The (r)evolution of cookieless measurement

For some time now, advertising platforms and browsers have taken user privacy very seriously. This has forced brands to change how they collect and...

Read More
Data Driven

clock 3 min read

Data-Driven Media Planning: How to use real-time data to plan better and make smarter decisions

In a digital environment marked by platform fragmentation, rapid change, and the pressure to maximize results, media planning needs to evolve. It's...

Read More
amazon ads

clock 3 min read

Multiply your sales: The power of A+ Content on Amazon and other marketplaces

In a world where attention spans are shorter than a TikTok video, standing out on marketplaces like Amazon, Walmart, or Mercado Libre is no longer...

Read More
offline conversion

clock 2 min read

How to measure offline sales in Meta Ads (without losing your mind): The magic of the Offline Conversions API

Ever launched a Facebook or Instagram campaign, only to see your store flood with customers… but with no way to prove it was thanks to your ads? ...

Read More
facebook ads optimization

clock 11 min read

8 tips to optimise your Facebook Ads campaigns

Optimizing your ads on Meta is like trying to find the best coffee shop in your city: it can be a challenge, but it's worth it. This will bring "huge...

Read More
Youtube ads

clock 6 min read

What are YouTube Ads and how to use them?

When we think of YouTube Ads, many still box it in as “that thing that pops up before your recipe video or the latest podcast episode”. But the truth...

Read More
Dynamic ads

clock 6 min read

How dynamic product ads can boost your marketing strategy

If you've ever felt bombarded by ads for products you don't even remember looking at, welcome to the club! But instead of blaming technology, why not...

Read More
partnership ads

clock 4 min read

Meta Partnership Ads: Influencers + Performance Marketing

Meta's Partnership Ads are one of the most powerful innovations in the world of digital marketing. This format allows you to combine the...

Read More
PMax

clock 7 min read

Performance Max: Unleash the power of Google's AI to boost your results

If you've ever felt like managing Google Ads campaigns is like playing Russian roulette with your budget, don't worry, you're not alone. Google knows...

Read More
 
 

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