The Huge Potential of eCommerce in Latin America

The Huge Potential of eCommerce in Latin America

Colombia, and wider Latin America has enormous potential for technology, fashion and tourism industries in terms of eCommerce, take a look to find out why this is and how to take advantage of it.

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How User-Generated Content (UGC) Is 42% More Effective for Sales

How User-Generated Content (UGC) Is 42% More Effective for Sales

User-generated content is 42% more effective than branded content and has a whopping 6.9x higher engagement rate than your own branded posts.

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Instagram Stories Dynamic Ads: Sky-rocket sales through stories!

Instagram Stories Dynamic Ads: Sky-rocket sales through stories!

Instagram Stories Dynamic Ads has the potential to sky-rocket social media sales, do you want to find out to do this easily?

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How Instagram Shop Looks will increase your online sales

How Instagram Shop Looks will increase your online sales

Instagram seems to be constantly improving its service, revolutionary innovations that make life easier for businesses and consumers, the latest development is Instagram Shop Looks for Creators.

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Facebook F82019 news with business impact

Facebook F82019 news with business impact

We've been at F8, the annual Facebook event exclusively for developers. Here we present you the most relevant points for brands and advertisers.

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4 benefits of User-Generated Content

4 benefits of User-Generated Content

Increase conversion rates and reach social networks without lifting a finger. Check out the benefits of user-generated content.

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Ultimate guide to User-Generated Content: boost e-commerce sales with less effort

Ultimate guide to User-Generated Content: boost e-commerce sales with less effort

Increase social media ads performance by using User-Generated Content. Take a look at how UGC can do much of the work for you.

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Socio-political movements 2.0, the Instagram era

Socio-political movements 2.0, the Instagram era

Political parties around the world are learning that, along with advertising in traditional media such as television and newspapers, they must invest in digital marketing if they want to compete with their rival parties on Facebook, Twitter and Instagram.

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Instagram Shopping Checkout Video

Instagram Shopping Checkout Video

The new Instagram Shopping Checkout is a revolutionary feature for eCommerce, but at the moment it's only available to a few select companies in the U.S.A. Take a look at this video to see how it works, and how you can use it to increase your sales on social media!

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Political rallies on Instagram

Political rallies on Instagram

The political discourse has a new scenario that has led to an important change in the way of communicating. Instagram Stories is presented as a real revolution in the political landscape.

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How Millennials and Generation Z connect to politics

How Millennials and Generation Z connect to politics

During the Obama era, Millennials had the greatest confidence in government of all generations; today, they are the lowest. Ocasio-Cortez and his new colleagues in the U.S. legislature could help reverse that trend.

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The use of Instagram by women in politics

The use of Instagram by women in politics

In a new era in which girl power is gaining presence, we have an infinite number of women on the international and national political scene, congressmen and senior politicians who are very present in the fashionable social network.

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New regulations for politics on Facebook

New regulations for politics on Facebook

Facebook has new rules for advertising in politics. Increased transparency, privacy and security entails changes in how you campaign. In this article we introduce the main framework.

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Google Shopping: Feed optimization for increasing sales

Google Shopping: Feed optimization for increasing sales

Feed optimization for increasing sales on Google Shopping might sound complicated but don’t worry, it isn’t, it simply means the hard work the work is done for you, so you can sit back and enjoy a 50% increase in conversions.

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The consolidation of Instagram Shopping

The consolidation of Instagram Shopping

The appeal and content generation capacity of Instagram Shopping is becoming more and more solid. There are several key elements that help this success of shoppable content.

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