Instagram Stories in politics

Instagram Stories in politics

Instagram Stories has become the fastest-growing platform for political communication. Its different functionalities help to show aspects that go beyond the merely institutional.

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A helpful guide to the Instagram Shopping Checkout

A helpful guide to the Instagram Shopping Checkout

How the Instagram Shopping Checkout feature can increase your sales using an all-in-one social media buying process.

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Instagram Shopping Checkout, the social network becomes Marketplace

Instagram Shopping Checkout, the social network becomes Marketplace

Instagram Shopping Checkout launches in the United States, with 20 world-class retail brands. An authentic game changer for the retail sector.

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Supporting gender equality in the technology industry

Supporting gender equality in the technology industry

AllWomen launched SheStartup, an event that served as a meeting point for different women from various technological startups in Barcelona with the aim of highlighting the importance of a stronger female presence in the technology sector. 

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How To Run A Summer Campaign: A Helpful Guide

How To Run A Summer Campaign: A Helpful Guide

All about Summer campaigns: what to include, where to launch, how to allocate your budget, keeping track of progress, adjusting to difficulties and successes and more.

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Financial Times names Adsmurai the fastest growing advertising company in Spain (and 3rd in Europe).

Financial Times names Adsmurai the fastest growing advertising company in Spain (and 3rd in Europe).

The reference media publishes its ranking of the 1000 fastest growing European companies and places Adsmurai in an outstanding 36th position. The FT 1000 continues to be dominated by the technology sector.

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Vertical Video: the main protagonist of Instagram

Vertical Video: the main protagonist of Instagram

The different functionalities of Instagram, such as Instagram Stories or IGTV, make the platform focus on the generation of content in motion. This is due to the success of this type of content, which has a more direct effect on brand followers.

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Instagram Shopping: the new showcase

Instagram Shopping: the new showcase

Instagram is presented as a visual showcase that allows companies to carry out the promotion of their products. Instagram Shopping remains the platform that makes this change in the way of buying possible.

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Hashtags vs. mentions II: changes for 2019

Hashtags vs. mentions II: changes for 2019

The use of hashtags has changed during the last few years, leading to a shift in the strategies, which are now focused on mentions. Find out more in this post.

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The top 10 digital marketing events in Europe – 2019 Calendar

The top 10 digital marketing events in Europe – 2019 Calendar

Here's a list of Europe's top digital marketing events for 2019. Please enter to find out all the information.

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5 keys to activate Black Friday with UGC

5 keys to activate Black Friday with UGC

Black Friday is around de corner. Five keys to activate UGC and make sure that the great investment in campaigns is also efficient at the time of sale.

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Insights and strategies Pre-Black Friday 2018

Insights and strategies Pre-Black Friday 2018

On Black Friday, we can secure and anticipate our sales by getting ahead of our competitors and the increase of costs at auction. In this article, we analyze these strategies.

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Instagram has a new boss. How does this impact on advertisers?

Instagram has a new boss. How does this impact on advertisers?

Instagram's founders are withdrawing. We analyze the market situation, how it impacts on advertisers, what is Facebook doing and the future of Instagram in this new context.

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Mentions vs hashtags: the new trend

Mentions vs hashtags: the new trend

The mentions take all the power in conversations with your users. You have to be more connected to mentions than ever before.

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Google publishes the case study from Stradivarius

Google publishes the case study from Stradivarius "Women Talk"

The official Google blog (Think With Google Spain) has published the case study of the "Women Talk" campaign from Stradivarius (Inditex group).

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