5 tips to optimize your App campaigns

5 tips to optimize your App campaigns

By adopting procedures to optimize your campaigns you take control and get the most of your Paid Media strategies.

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How Rising Feminism in China is Shaping Brands’ Marketing Strategy

How Rising Feminism in China is Shaping Brands’ Marketing Strategy

Let's talk about real understanding, care and respect campaigns focused on women. Basics do's and don’ts for your brand’s marketing strategy in China.

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Best practices for dynamic creatives

Best practices for dynamic creatives

The creative recommendations of our main partners to make your creatives powerful and adapted to each platform.

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9 mistakes in your product feed that reduce the effectiveness of your ads

9 mistakes in your product feed that reduce the effectiveness of your ads

Once the product catalog has been created and before launching the campaign, check that there are no mistakes that may hinder the effectiveness of the ads.

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Why considering Twitch in your digital strategy?

Why considering Twitch in your digital strategy?

Twitch is expected to be one of the biggest trends in digital marketing after the pandemic accelerated the development and popularization of the app.

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Adsmurai on Financial Times FT1000 list for third consecutive year

Adsmurai on Financial Times FT1000 list for third consecutive year

Three years in a row as one of Europe's fastest-growing companies on an annual basis.

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Social Media Ad Specs Guide 2021

Social Media Ad Specs Guide 2021

Here is our guide to all possible ad measurement formats for Social Media 2021.

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Key points for m-commerce in 2021

Key points for m-commerce in 2021

In 2020, brands and consumers have been forced into digital interaction creating a new environment with key trends such as mobile commerce.

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How to push your e-commerce with TikTok

How to push your e-commerce with TikTok

More and more platforms are joining social commerce and users are looking for shopping inspiration on them: TikTok's focus in 2021 is on e-commerce.

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iOS14 in Digital Marketing Strategies

iOS14 in Digital Marketing Strategies

The new privacy policies of Apple's iOS14 operating system directly affect companies' digital marketing strategies.

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Third party cookies: Trending topic in 2021

Third party cookies: Trending topic in 2021

We tell you more about the two rules of cookie blocking by Chrome in 2022 are: sending cookies to third parties and doing so via Google Chrome.

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Marketing for chinese consumers in Chinese New Year

Marketing for chinese consumers in Chinese New Year

The marketer with an eye on China should be really looking forward to this celebration as an ecommerce business's massive opportunity to drive sales.

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What are YouTube Ads and how to use them?

What are YouTube Ads and how to use them?

With over 2 billion active users a month worldwide and 30 million every day, YouTube is one of the best platforms for video marketing strategies.

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Fast and effective impressions in TikTok

Fast and effective impressions in TikTok

Conclusions on purchasing behavior, trends in TikTok and an overview of the main ad formats on the platform.

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Shopping carts on WhatsApp Business

Shopping carts on WhatsApp Business

What's new on the platform? Do you know what WhatsApp shopping carts are and how to take advantage of them. Will WhatsApp be the next marketplace?

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