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Get weekly insights on AI, paid media, and the strategies shaping the future of performance.

Google estrategia digital

clock 6 min read

Why is Google essential for your digital strategy?

What if we start by telling you that Google is the most visited website in the world? In a way it is always our first resource when it comes to comparing prices or solving our doubts online. That is why every day 1 billion people type www.google.com...

facebook conversions api tag manager

clock 5 min read

How To Configure Facebook Conversions API With Google Tag Manager

As advertisers, owners of an e-commerce, we want to know what is happening with our traffic. Originally we were blind, but with the Facebook pixel we...

6 consejos para google ads

clock 6 min read

6 Essential tips to create a Google Ads strategy

Google Ads, formerly Google Adwords, allows you to advertise and promote your products and services when users search for relevant keywords. If you...

google shopping feed

clock 4 min read

Google Shopping: Feed optimization for increasing sales

Today we’ll be looking at how to make the most out of Google Shopping. Don’t worry, this isn’t going to be one of the many generic ‘How to use Google...

google ads best practices

clock 10 min read

Best practices for Google Ads campaigns

Google is not only the most popular search engine in the world, it is also one of the best places to advertise online. Considering that there are...

google ads

clock 8 min read

What it is and how to get started with Google Ads

Google is not just a search engine, it is the technological giant that has been revolutionising technology for decades with its search engine and the...

google

clock 2 min read

Main benefits of combining Inbound Marketing & Google Ads

The advantages of launching PPC (Pay Per Click) campaigns as part of an inbound marketing strategy are two-way. On one side, we avoid having to wait...

Campañas para Google Ads

clock 3 min read

How to choose the right  Google Ads campaign type

In previous articles, we highlighted the importance of Google Ads in your digital marketing strategy. Before launching a campaign, you need to know ...

Google ads

clock 2 min read

Learn how to attract quality leads with Google Ads

In previous articles we highlighted the importance of Google in your digital strategy. And speaking of strategies, something that applies to any...

chess

clock 2 min read

Facebook Ads vs Google Ads: Who wins the battle?

The eternal dilemma, the million dollar question... And the answer is extremely complex.We can anticipate that it is a big mistake to confront...

 
 

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