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That's the magic of Live Streaming in China. It has been an effective sales & marketing tool initiated by local Chinese brands and nowadays adopted by more international big players. Why has it become so popular? Is it a universal solution for all...
1 min read
In the following article we highlight the main advantages of combining Inbound Marketing strategies with Instagram Ads.
3 min read
With more than 442 million active users per month and a growth of 37%, Pinterest is one of the social platforms to consider before starting to...
2 min read
The advantages of launching PPC (Pay Per Click) campaigns as part of an inbound marketing strategy are two-way. On one side, we avoid having to wait...
1 min read
Video gaming is one of the main options with subscription movie and TV services. This includes mobile app gaming and live sharing services.
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The education sector has slowed down with only select higher education programs continuing online courses. UNESCO has estimated that this is...
1 min read
As consumers worry about their health amidst the coronavirus crisis, healthcare will be one industry to be sought after. This not only involves...
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As global news continues to be dominated by stories of the COVID-19 pandemic, marketers face one of the most difficult moments in history: finding...
2 min read
The eternal dilemma, the million dollar question... And the answer is extremely complex.We can anticipate that it is a big mistake to confront...
2 min read
What will happen on 29th November? In this article we break down the key factors for Black Friday 2019.